Minister Zaritza Dinkova gathered the tourism attachés for a discussion on foreign markets

04 July 2023
 Minister Zaritza Dinkova gathered the tourism attachés for a discussion on foreign markets

German tourists are looking for sustainable environmental offers and adventure tourism opportunities

There is no decrease in the number of tourists from Germany, Poland and Turkey. This was reported to Minister Zaritza Dinkova by the tourist attachés who represent the Ministry of Tourism in these countries. "You are Bulgaria's ambassadors abroad and I will rely on your expertise to increase the number of tourists from these key markets," said Minister Zaritza Dinkova.

The current season is a challenge for the German market, said our attaché in Germany Tihomir Patarinsky. There is currently a slight retention of Last Minute bookings but this can be compensated for. German tourists' expectations of their desired holiday are changing. Many of them are looking for sustainable environmental offers and adventure tourism opportunities. This is also the reason why many hotels in Bulgaria are currently well filled with German tourists, while others are reporting an outflow. Data from tour operators in Germany show that up to 5% growth is expected this summer season compared to 2022.

The mass tourists from Poland are families with several children, and the interest in Bulgaria this year is traditionally high, said our tourist attaché in the country Nikolay Kostov. The number of trips is also increasing, but to own homes that Poles have bought in the country. For them Bulgaria is a favourite and safe destination. They prefer our country, even though this season several new tour operators have entered the Polish market and are literally offering deals that dump packages in our country. The expected growth of tourists from Poland this season is up to 20%.

Real data from Turkey show that the intensive tourist flow will remain at last year's levels. Despite the fact that due to the weakened Turkish lira people are reducing their travel, Bulgaria remains an attractive destination. This was stated by Teodora Taskova - tourist attaché in Turkey.

 

 

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